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Press release "Baking with Westmark"

(Elspe/Sauerland.) Westmark expands the baking range to biscuit cutters!

The topic "Baking with Westmark" was presented at last year’s Ambiente for the first time as a self-contained module with an extensive range of items from baking tins in various quality lines to decorating pens and modelling sets. Due to great success, this range has now been expanded to a design of the most common biscuit cutters.

On the theme of the stainless steel biscuit cutters there are many opportunities in terms of various packaging forms and suitable presentation aids.

So for example a compact counter rotating display and a handy stand display - also able to rotate and on rollers - are available.

The labels are especially attractive and sales-promoting. For each biscuit cutter motif there is a colourful label which displays the article with article number, EAN and price bracket recommendation as well as the lovingly decorated finished biscuit. Re-filling the display is therefore made easier for retailers and one or two creative ideas are imparted to the end consumer.

Baking is trend, style, creativity, joy, homeliness... and Westmark contributes to this very consistently - as is now becoming clear.


Press release "Baking with Westmark"

(Elspe/Sauerland.) Westmark expands the baking range to a line of rolling pins and a classic measuring jug!

The Westmark bakery with its variety of baking tins as well as all kinds of patisserie tools such as dough scrapers, piping syringes, decorating syringes, dough scoops etc. gets straight to the point on the product benefits with the clear, informative but also emotive packaging design. The baking items have now been complemented by 3 rolling pins and a measuring jug. Products which directly continue the common theme in their form and colour.

The beautiful, functional series consists of: Roller dockers to prevent blistering when baking. Lattice rollers for quick and easy formation of an even lattice e.g. for Linzer tortes, covered tray bakes and pastry strip cutters with 7 wheels for cutting uniform, wavy strips of pastry or fondant.

The tinplate measuring jug is now a sought-after classic, which the Westmark bakery picture again captures memorably and attractively through its design.


Press release "Serving line and kitchen gadgets"

(Elspe/Sauerland.) Westmark presents serving pieces and kitchen gadgets in two design lines.

Production: Made in Germany

Gallant series
The serving pieces of the “Gallant” series made of heat-resistant polyamide are produced in the Westmark factory in Lennestadt-Elspe - entirely MADE IN GERMANY. The two-tone Comfort SoftTouch grip combines attractiveness and the desired functionality. The line has by now been expanded by 20 kitchen gadgets, which include the most popular accessories from potato peelers to pastry brushes and apple corers to pizza cutters.

Other gadgets – such as a potato masher or a tomato/kiwi peeler will follow in the course of the year.

MWith its wide range and clear and informative packaging design, this line is an attractive eye-catcher on commercial retail shelves.

Gentle series
To make them distinct, the grips of the Gentle series are manufactured from only one material in the factory in Lennestadt-Elspe and are presented completely in black. There are also differences in the metal functional components of the kitchen gadgets compared with the Gallant series. Available in a similar range of products - the Gentle series competes with lower retail prices.

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